My Design Process

Yes, There's a Method to My Madness

This is a glance into the flow of a typical project. Timelines will vary by project complexity:

Stage 01 — Information Gathering

• Research Industry Norms and Competition
• Understand Target Demographic
• Decide on Site Goals
• Define Budget Constraints
• Content (Provided by You or a Copywriter)

Stage 02 — Site Planning

• Navigation Schemes
• Plot User Paths Through Site
• Create Wireframes

Stage 03 — Look and Feel

• Gather Reference Material (brand material, color palettes, typefaces, etc…)
• Preliminary Interface Mockups » Signoff
• Refined Interface Mockups » Signoff

Stage 04 — Implementation

• Create Content Template Markup (XHTML)
• Style and Layout Content Templates (CSS)
• Integrate with CMS (blog, ecommerce, portal)

Stage 05 — Testing

• Bulletproof Layout Across Browsers
• Test and Bug Fix Site Features
• Eliminate Loading Bottlenecks

Stage 06 — Site Launch

• Test Live Site Across Browsers
• Celebrate » Break out the Champagne and Silly Hats!

Stage 07 — Ongoing Improvements

• I will work with you over the life of the site to continually improve it